High protein

No added sugar

Gut-friendly

Tasty & Healthy

phab 21g Protein Bar - Chocolate Brownie

all of the good stuff, none of the nasties

21g protein

247.40 kcal


Flavour
Pack of
Free Shipping On orders above ₹499
COD Available UPI, cards, wallets

Vegetarian

Made in India

Pure milk protein

Consistent every bite

Easy on digestion

No hidden fats

Full transparency

No catch. Just the numbers.

Real ingredients, honest macros, nothing hidden.

  • Energy 243.20 kcal
  • Protein 21.00 g
  • Carbohydrates 27.60 g
  • Total sugars 7.50 g
  • Added sugar 0.00 g
  • Dietary fibre 7.90 g
  • Total fat 7.30 g
  • Saturated fat 2.90 g
  • Trans fat 0.00 g
  • Cholesterol 1.80 mg
  • Sodium 152.70 mg

Protein 32% ((Isolates: Whey Protein Isolate, Pea Protein Isolate), Soy Granules), Sugarfree, Prebiotic Fructooligosaccharide, Arabian Date Paste, Humectant (INS 965 (ii) & INS 422), Cocoa Powder, High Oleic Sunflower Oil, Coffee
Powder, Emulsifier (INS 322 (i)), Nature-identical flavour ingredient

Contains milk. Contains Soy. Vegetarian. No added sugar.

  • Net volume 65g per bar
  • Shelf life 9 months from manufacture
  • Storage Cool, dry place
  • Allergens Contains Soy and Milk
  • Origin Made in India

Why it works

Three numbers, zero compromise.

21g

Protein per bar

A serious 21g from a whey, pea and soy isolate blend.

<250

Calories per bar

243 kcal per 65g bar. Maximum protein, minimum calories.

0g

Added sugar

Sweetened with Arabian dates, not added sugar. Real sweetness, clean label.

The phab crew

Strong and light, out loud

phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750
phab 21g Protein Bar- Mocha Nut Fudge

phab 21g Protein Bar- Mocha Nut Fudge

₹ 750

21 grams, from first
alarm to last set.

Pre-workout fuel
Between-meal boost
Post-workout recovery
Travel & commute
Busy workday snack

They say
we're phab.

10L+

Trusted by 10L+ Customers

Rohan Verma

Bangalore

"Keeps me full without feeling heavy after, every time."

Karan Bhatt

Chennai

"Good enough that I stopped feeling guilty about snacking."

Simran Kaur

Chandigarh

"My go-to for the 4pm slump, works every single time."

Meera Iyer

Pune

"Texture is soft, not chalky like other protein snacks I've tried."

Devansh Rao

Hyderabad

"This fits my day whether I've trained or not."

Ishaan Malhotra

Gurugram

"Tastes like a treat, works like actual nutrition."

Tanvi Gupta

Ahmedabad

"Convenient enough that I always have one in my bag."

Riya Desai

Kolkata

"Doesn't feel like a compromise, feels like a proper snack."

Aryan Joshi

Jaipur

"This replaced my biscuit habit without any real effort."

Kavya Reddy

Bangalore

"Light enough for a light day, filling enough for a hard one."

Sanya Khanna

Mumbai

"Macro tracking got easier once this became my go-to snack."

Priya Nair

Delhi

"Doesn't feel like a gym snack, feels like mine."

Nikhil Chawla

Noida

"Doesn't taste like a "healthy" snack, just tastes good."

Aditya Menon

Kochi

"First protein snack that fits my actual lifestyle, not a gym one."

Rohan Verma

Bangalore

"Keeps me full without feeling heavy after, every time."

Karan Bhatt

Chennai

"Good enough that I stopped feeling guilty about snacking."

Simran Kaur

Chandigarh

"My go-to for the 4pm slump, works every single time."

Meera Iyer

Pune

"Texture is soft, not chalky like other protein snacks I've tried."

Devansh Rao

Hyderabad

"This fits my day whether I've trained or not."

Ishaan Malhotra

Gurugram

"Tastes like a treat, works like actual nutrition."

Tanvi Gupta

Ahmedabad

"Convenient enough that I always have one in my bag."

Riya Desai

Kolkata

"Doesn't feel like a compromise, feels like a proper snack."

Aryan Joshi

Jaipur

"This replaced my biscuit habit without any real effort."

Kavya Reddy

Bangalore

"Light enough for a light day, filling enough for a hard one."

Sanya Khanna

Mumbai

"Macro tracking got easier once this became my go-to snack."

Priya Nair

Delhi

"Doesn't feel like a gym snack, feels like mine."

Nikhil Chawla

Noida

"Doesn't taste like a "healthy" snack, just tastes good."

Aditya Menon

Kochi

"First protein snack that fits my actual lifestyle, not a gym one."

Rohan Verma

Bangalore

"Keeps me full without feeling heavy after, every time."

Karan Bhatt

Chennai

"Good enough that I stopped feeling guilty about snacking."

Simran Kaur

Chandigarh

"My go-to for the 4pm slump, works every single time."

Meera Iyer

Pune

"Texture is soft, not chalky like other protein snacks I've tried."

Devansh Rao

Hyderabad

"This fits my day whether I've trained or not."

Ishaan Malhotra

Gurugram

"Tastes like a treat, works like actual nutrition."

Tanvi Gupta

Ahmedabad

"Convenient enough that I always have one in my bag."

Riya Desai

Kolkata

"Doesn't feel like a compromise, feels like a proper snack."

Aryan Joshi

Jaipur

"This replaced my biscuit habit without any real effort."

Kavya Reddy

Bangalore

"Light enough for a light day, filling enough for a hard one."

Sanya Khanna

Mumbai

"Macro tracking got easier once this became my go-to snack."

Priya Nair

Delhi

"Doesn't feel like a gym snack, feels like mine."

Nikhil Chawla

Noida

"Doesn't taste like a "healthy" snack, just tastes good."

Aditya Menon

Kochi

"First protein snack that fits my actual lifestyle, not a gym one."

Rohan Verma

Bangalore

"Keeps me full without feeling heavy after, every time."

Karan Bhatt

Chennai

"Good enough that I stopped feeling guilty about snacking."

Simran Kaur

Chandigarh

"My go-to for the 4pm slump, works every single time."

Meera Iyer

Pune

"Texture is soft, not chalky like other protein snacks I've tried."

Devansh Rao

Hyderabad

"This fits my day whether I've trained or not."

Ishaan Malhotra

Gurugram

"Tastes like a treat, works like actual nutrition."

Tanvi Gupta

Ahmedabad

"Convenient enough that I always have one in my bag."

Riya Desai

Kolkata

"Doesn't feel like a compromise, feels like a proper snack."

Aryan Joshi

Jaipur

"This replaced my biscuit habit without any real effort."

Kavya Reddy

Bangalore

"Light enough for a light day, filling enough for a hard one."

Sanya Khanna

Mumbai

"Macro tracking got easier once this became my go-to snack."

Priya Nair

Delhi

"Doesn't feel like a gym snack, feels like mine."

Nikhil Chawla

Noida

"Doesn't taste like a "healthy" snack, just tastes good."

Aditya Menon

Kochi

"First protein snack that fits my actual lifestyle, not a gym one."

Just protein
isn't enough.

Indians already eat. What they don't get is protein that's worth the calories. That's exactly what we optimised for.

Calories from protein (%)
0% 30% 60%
53%
phab
40%
Protein yogurt
29%
Typical protein bar
24%
Protein cereal
21%
Snack bar

Balanced macros are what matter

Even our low calories
are high on protein

phab is high on nutrition, and verrry low in calories We think macro-first. Meaning, every gram of carb, fat, and protein has fought for its place in our math. Seriously, the math looks phab.

Protein
21g
15g
15g
Calories
160
150
210
Sugar
0g
8g
8g

Even our low calories
are high on protein

Phab is high on nutrition, and verrry low in calories We think macro-first. Meaning, every gram of carb, fat, and protein has fought for its place in our math. Seriously, the math looks phab.

21g Protein Bar (Variety Pack)
Power Up 20g Protein Bar
Double Cocoa 20g Protein Bar
Calories
243
253
337
Protein
20
20
20.3
Cal per g Protein
12.2
12.7
16.6

The founder

Made by a nutritionist who did the math.

Gayatri Chona, our nutritionist founder, engineered the macros herself, so the indulgence stays and the calorie load goes. Her math, your cartwheel.

Gayatri Chona,
Nutritionist and Founder

Our Story

Questions,
answered

Every day. They're built for everyday life first, gym days are just one of many moments they fit into.

Every gram is engineered to earn its place, more protein without the usual calorie baggage that rides along with it.

Every day. They're built for everyday life first, gym days are just one of many moments they fit into.

Craving a light crunch, go for the wafer. Need a between-meals snack, pick a lighter bar. Just trained, go bigger. Want something dessert-like, there's a fudgy, no-added-sugar option too.